CASE STUDIES
MODERN
PSYCHOLOGY PRACTICE
NSW
This psychology practice opened in early 2023 with a calm, considered atmosphere. Purpose-built to support clients with complex mental health needs, it offers a personalised, high-quality experience rooted in clinical depth and care.
The practice owner encountered early challenges that are common among new private practice founders:
→ Attracting experienced clinicians in a competitive market
→ Generating consistent new client referrals
→ Training admin staff with no psychology background
→ Navigating leadership from a reactive, trial-and-error approach
Disco Rodeo Consulting came on board in mid-2024 to provide targeted support - blending strategic systems with practical training and leadership clarity. Over the next 12 months, we worked behind the scenes to build calm, confidence, and long-term sustainability.
Together, we’ve:
→ Delivered bespoke admin training for three new admin team members from non-psych backgrounds
→ Improved intake workflows and reduced admin error rates
→ Streamlined backend systems and designed SOPs across all operations
→ Reduced cancellations and no-shows with tighter triage and follow-up
→ Clarified team boundaries and refined leadership responsibilities
→ Recruited and onboarded a new practice manager
→ Strengthened referral strategy with clearer positioning and messaging
And so much more!
RESULTS
200.6% increase in revenue in 12 months
132% increase in total appointments
Consistent growth in new client leads across every month
Decreased admin burden while improving internal confidence and clarity
Built a sought-after brand known for professional care and purpose-led growth within the community.
From reactive leadership to strategic direction, this practice owner has stepped fully into their role - creating a values-aligned, high-performing practice with systems to match the next stage of growth.
Results are based on one client’s individual experience and are not guaranteed. Practice names and identifying details have been withheld to protect client confidentiality.
CHILD & ADOLESCENT
PSYCHOLOGY PRACTICE
VICTORIA
This neuro-affirming psychology practice opened its doors in April 2023 with one practitioner, one vision, and one converted room in a family home. Less than 12 months later, it had grown into a fully booked, team-led clinic with a waitlist, a three-room practice space, and the systems to support long-term success.
Disco Rodeo Consulting partnered with the practice in mid-2024 to lay the foundations for scalable, sustainable growth by blending structure, strategy, and support to bring a bold vision to life.
Together, we’ve:
→ Recruited + onboarded 4 psychologists and a VA
→ Implemented new systems across operations and client communications
→ Built SOPs, workflows, and onboarding structures for every team function
→ Supported the move from home-based space to a standalone 3-room practice
→ Kicked off brand photography and new website development
→ Provided strategic and emotional support through team transitions and leadership challenges
→ Achieved a 2-month+ waitlist for key client presentations
RESULTS — Director Only
151.88% increase in personal revenue
76.47% increase in individual client caseload
122.13% increase in appointments personally delivered
Reduced client-facing days from 5 to 3 while growing the above revenue and capacity
From solo start-up to standout success, this values-led leader has grown her caseload, built a team, and stepped confidently into the next chapter of practice ownership
Results are based on one client’s individual experience and are not guaranteed. Practice names and identifying details have been withheld to protect client confidentiality.
